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Sales Manager

💰 Earn $84K-$203K
📚 Bachelor Degree
⏱️ 24–48 Month Training
📈 4.7% Job Growth
  • Lead teams to achieve sales goals and drive business growth.
  • Influence market trends by analyzing sales data and customer preferences.
  • Develop innovative sales strategies and resolve customer issues effectively.
Sales Manager
What Sales Managers DoPlan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.
  • Direct and coordinate activities involving sales of manufactured products, services, commodities, real estate, or other subjects of sale.
  • Resolve customer complaints regarding sales and service.
  • Review operational records and reports to project sales and determine profitability.
  • Oversee regional and local sales managers and their staffs.
  • Determine price schedules and discount rates.
Sales Managers Education, Salary, and Growth
Minimum EducationBachelor Degree
Career ProspectsExcellent (Increasing by 5% or more)
Training Time2 to 4 years
Job Openings49,000 Annually
Median Earnings
$132,440 in California
$138,060 Nationally

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Is This Career Right For You?
YOU Like
  • Influencing or leading others
  • Using data or completing tasks
you value
  • Accomplishing things
  • Having freedom
  • Job security
you are skilled in
  • Active Listening
  • Critical Thinking
  • Social Perceptiveness
  • Speaking
  • Persuasion
  • Reading Comprehension
Go Deeper: Sales Managers Explained
Sales ManagerExplore career pathways, key skills, and what each role has to offer.
How Do You Train for This Career?

Learn about the education and training paths that can lead to this career — and what to expect from each one.

Workforce Development ProgramA workforce development program typically enhances participants' opportunities to succeed in the workforce through employment skill-building, career counseling, connections to employers, and pathways to high-demand and high-wage jobs.
🎓 Skills-Focused
⏱️ Finish in 6 months - 2 years
Vocational SchoolA vocational school typically equips students with specialized skills and practical training in specific trades or occupations, enhancing their employability and providing direct pathways to relevant careers.
🎓 Skills-Focused
⏱️ Finish in 6 months - 2 years
Associate's DegreeAn associate's degree typically provides graduates with foundational knowledge and skills for entry-level jobs in the graduate's industry, or serves as a stepping stone towards further education.
🎓 College
⏱️ Finish in 2-3 years
Bachelor's DegreeA bachelor's degree typically results in increased knowledge about a variety of academic subjects, specialized knowledge in a focused field of study, and is considered the foundational qualification for many careers.
🎓 College
⏱️ Finish in 4-5+ years
Hybrid CollegeA hybrid college combines online learning with the student support typically offered on college campuses, giving students flexibility and accessibility while still providing a comprehensive educational experience.
🎓 College
⏱️ Finish in 2-5 years
Professional UpskillingProfessional upskilling typically results in acquiring new or enhanced skills and knowledge relevant to a participant's current job or desired career path, leading to improved job performance, opportunities for career advancement, and greater employability.
🎓 Skills-Focused
⏱️ Finish in 1 week - 3 months
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What Are Similar Careers?

Updated April 2026. Data sourced from O*NET and Bureau of Labor Statistics.
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Sales Manager | Explore this Career